Pixabay (CC0 Licence) When running a business, there will be times when you realize that a part of your business needs to be upgraded. Whatever has existed before is no longer fit for purpose, and it’s time to make a change. However, while it would seem natural to assume that the realization described above is […]

Pexels Source Are you new to the world of SEO and digital marketing? If so, you need to understand the concept of ranking online. It’s pretty simple, sites are slotted into a position in the SERPs when appearing for certain keywords. The keywords in question could be anything as long as they are related to […]

Image Courtesy Of Daryan Shamkhali William Bernbach once said, “Good advertising does not just circulate information.  It penetrates the public mind with desires and beliefs.” Information today can be readily available with a simple click of a mouse.  The key to this, however, is making sure that you stand out against your competitors.  In a […]